A massive nationwide OOH campaign was launched in tons of locations on the same day during the Pre-launch and Post-launches of the show on some of the biggest screens in the world. Some include the Hollywood Pendry Hotel, Las Vegas Blvd (the 2nd biggest screen in Las Vegas), Resorts World Hilton, and in Times Square and bus stops, subways, and link stations in NYC. The launch of the show was a huge success.
